Feature
Sponsorship & Monetization Inside the Event App
Sponsors want visibility and measurable engagement—your app is the inventory. Nextech turns discovery, maps, and notifications into sellable placements with reporting that supports renewal and upsell.
Sponsor inventory across app surfaces (banners, takeovers, listings)
- Banners and takeovers for premium visibility
- Featured sponsor and exhibitor listings
- Contextual placements tied to discovery moments
Map-based sponsorships (sponsored POIs, promoted locations)
Map interactions are high-intent. Sponsored POIs and promoted locations give sponsors visibility at the exact moment attendees are navigating to booths and sessions.
Visibility
Sponsored POIs and promoted locations give sponsors prominent placement on the event
Engagement
Attendees interact with maps at high-intent moments, increasing sponsor impact.
Timing
Sponsors gain exposure exactly when attendees are navigating to booths and sessions.
Targeted sponsored notifications and segments
Support sponsor campaigns with targeted notifications aligned to attendee segments (as configured). Track opens and clicks to report performance and improve campaign strategy over time.
- Segmented notifications for relevant reach
- Measurable performance (opens, clicks, downstream actions)
- Designed to protect the attendee experience
Packaging sponsor tiers (what to sell + how to price)
Build sponsor tiers around measurable inventory. Combine app placements with map-based sponsorship to expand value and make pricing defensible with reporting.
- Tiering based on placement mix and reach
- Premium map inventory for high-intent moments
- Reporting package built into every tier
Reporting: impressions, clicks, downstream actions
Sponsors renew when value is provable. Nextech reports impressions and clicks by placement, plus downstream actions where applicable, so your sponsorship story is built on data.
Track how sponsors are seen
Track impressions and clicks by placement to show sponsor exposure.
See how audiences interact
Measure engagement and interactions to demonstrate sponsor impact.
Understand the value sponsors get
Capture downstream actions to build a sponsorship story grounded in measurable results.
FAQs
What sponsor placements can we sell?
Common inventory includes banners, takeovers, featured listings, sponsored POIs, promoted locations, and sponsored notifications.
How do map-based sponsorships work?
Sponsors can own POIs or promoted locations on the map, tied to attendee discovery and navigation moments.
How is sponsor ROI measured?
Nextech reports impressions and clicks by placement and campaign, plus downstream actions where applicable.
Can notifications be targeted?
Yes. Notifications can be aligned to configured segments and measured for performance.
How do we package tiers?
Combine app-wide placements with map inventory and reporting to create clear tiers that support pricing and renewal.
What’s the best next step?
Talk to sales for inventory planning, packaging guidance, and a tailored walkthrough.
See map-first wayfinding and ROI reporting in a tailored demo
Get a walkthrough of the attendee experience, exhibitor lead workflows, sponsor inventory, and analytics dashboards.